Cluetrain: We Have Met The Internet’s Enemy, And He Is Us

from Gigaom When the Cluetrain Manifesto first appeared in 1999, the consumer internet was still in its infancy. The vast majority of people still used dial-up phone services to get online, if they got online at all, and GeoCities and Yahoo were the kings of the web — the closest thing to social media was AOL’s Instant Messenger. But the authors of the Manifesto saw what was coming: a world in which users, consumers and people in general would be connected in more ways than anyone imagined. That world is the one we live in now — a world in which […]

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